Newt Gingrich Will Casually Give Your Business A Shout-Out For About $200K
As a notorious proponent of BIG (any) IDEAS that drift into his head due to its considerable gravitational pull, Newt Gingrich may have just found himself the best of all possible kindred spirits: ONE WHO GIVES YOU MONEY TO SAY IDEAS!!! That's right. All Newt has to do is publicly and promiscuously glorify something called a "business management concept" -- stop dying -- which just so happens to generate oodles of cash for his new favorite campaign contributor. You're in the presence of greatness here, folks.
We only know of Lean Six Sigma from a humorous NBC miniseries, and, ha, who knew it was Ripped from the Headlines. Incidentally, though, the headlines are gonna need that story back right now, because Newt Gingrich and Gingrich Productions have just closed a big business/campaign deal with a big investor/donor who nonsensed Lean Six Sigma into existence. But don't just take our word for it -- we only exist to make political turd jokes on the Internet. Take it from a noted, thriving, and handsome mercantile gazette that we were in no way "incentivized" (is this how you use business words?) to link to: Bloomberg News!
As he seeks the Republican presidential nomination, Newt Gingrich has become a de facto spokesman for Lean Six Sigma, a business management concept pioneered by a Dallas entrepreneur who has spent more than $200,000 of his own money to promote the former U.S. House speaker’s candidacy.
Gingrich has uttered the term “Lean Six Sigma” at least 28 times since August in campaign appearances, debates and media interviews, a review of transcripts and news accounts shows. At the same time, Mike George, the investor who has written six books on Lean Six Sigma, paid for mailings, handouts and automated phone calls backing Gingrich in the Iowa caucuses and South Carolina primary last month.
But what does it all mean?
The dynamic illustrates a new way for wealthy individuals to leverage the high visibility of a presidential election as a public-relations tool for a specific company, product or message.
Wouldn't you have thought an alleged businessman like Mitt would have thought of this first? You're slipping, Romney. [Bloomberg]