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Now what will Hannity hide behind?


Bad news, everyone. After 21 years of being the "Fair & Balanced" network, Fox News has decided to get rid of that slogan, one of the many things Roger Ailes left in his office before he got fired and then went to sexually harass all the lady demons in hell. As Gabriel Sherman explains in New York Magazine, the network decided to kill the slogan because everybody made fun of it and also because it was "too closely associated with Roger," according to an unnamed Fox exec.

As Sherman notes, this is a very big deal, because falsely advertising Fox News as "Fair & Balanced" was key to how they suckered all your dumb white aunts and uncles into mainlining right wing propaganda 24 hours a day, all while they thought they were watching the news. They wouldn't have been near as successful if they had called it "Bullshit For Gullible Racist Snowflakes," now would they?

Sherman reports that "A Fox News spokesperson confirmed that the network is dropping the slogan but said the branding change won’t affect programming or editorial decisions," so WHEW! For a second we were worried the Murdoch organization was going to get all wild and crazy and try to become a network that does actual journalism or something. That's WAY above Sean Hannity's pay grade, and while Tucker Carlson might be able to take a stab at being a normal reporter who doesn't get squashed like a delicate flower by lady writers from Teen Vogue, like maybe if they gave him a teleprompter, we are still worried he'd break a nail if he tried.

OK, so Fox is murdering "Fair & Balanced," but it's retaining everything else that makes it shitty. This means the network needs a new slogan, so we will come up with some ideas, then toss it to the commenters, then promise to award somebody a prize for the best slogan, then forget to do that. READY SET GO:

OK those are enough ideas. Now get to competing for the "prize" we are going to "award" for "Best Fox News Slogan." Or just yammering at each other in this, your open thread.

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[New York Magazine]

Evan Hurst

Evan Hurst is the senior editor of Wonkette, which means he is the boss of you, unless you are Rebecca, who is boss of him. His dog Lula is judging you right now.

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