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Wisconsin Sen. Ron Johnson may have voted against funding to fight the opioid epidemic with treatment, but that doesn't mean he doesn't have ideas on the topic. For one thing, he says, maybe we could bring back those "this is your brain on drugs" ads that amused lots of people but didn't have much effect on drug use. Johnson made the suggestion in a radio interview back in December that was recently dug up by the Huffington Post.

The host noted that after years and "billions, maybe trillions" of dollars spent in the war on drugs, there's still lots of drugs. So what could we do that might work? Johnson said maybe we oughta get those eggs frying again:

“You know, when I was down there Gen. Kelly posed the question to me, ‘You know, senator, when’s the last time we’ve had a concerted national public relations education campaign to try and dissuade Americans, particularly young people, from taking drugs?’”

“And I thought back to Nancy Reagan, ‘Just Say No,’” he continued, “and then a few years later they had that famous commercial with, you know, a pan with a couple eggs and there’s your brain and scramble them up and there’s your brain on drugs. Well, why don’t we first do something like that? Let’s try to dissuade our young people.”

Genius! Remember how those ads kept everybody off drugs in the first place, and then there were no more drug addicts?

Oh, except for how none of that happened, but everybody felt really good that we were sending an important message? Yr Dok Zoom's favorite example was at an air show he went to in the late '80s: there was a fairly impressive display of stunt flying in a small helicopter, and then the show ended with the plucky helicopter rounding up some "drug smugglers" and doing a fly-by with a banner reading "SAY NO TO DRUGS." I immediately decided to kick my heroin habit.

If you want to go with boring old science stuff, some research indicates that anti-drug propaganda may do more harm than good, which is why Reefer Madness plays so well as comedy, but not so well as an anti-drug message.

In a 2008 study, participants who were primed with anti-drug PSAs were more curious about using drugs than those that hadn't seen the PSAs. [Journalism professor Carson] Wagner and his co-author, S. Shyam Sundar, found that because anti-drug ads made the viewer think more about drugs, it could also lead them to believe drug use is more prevalent than it really is. "These results should be seriously considered, as it has been consistently recognized in psychological research that curiosity is one of the most potent motivational forces for human behavior," the paper warned.

Sen. Johnson also seems to be under the impression that anti-drug PSAs went away altogether; rather, the methods have shifted to messages that are less obviously ridiculous. The relatively recent "Above the Influence" campaign has tried to "find out what kids who don't use drugs do, and advertise those activities":

It's developmentally part of being a teenager to buck adult rules and take moderate risks. Research shows the new campaign at least somewhat effective. A 2011 study on "Above the Influence" found that only 8 percent of teenagers who were familiar with the campaign started smoking pot, versus 12 percent of teenagers who hadn't seen it.

Michael Slater, the study's principle investigator and a professor of social and behavioral sciences at The Ohio State University, says initial anti-drug ads didn't take into account the nature of being a teenager.

"Research shows that at least half of teens are sensation-seeking. Taking chances is exciting," he explains. "It's developmentally part of being a teenager to buck adult rules and take moderate risks."

Maybe drug abuse is a complex problem that needs to be addressed through treatment, reconsideration of how doctors prescribe opioids, and more treatment?

Or we could just scare kids. GRRR! That works! Here's hoping Ron Johnson hurries up and loses to Russ Feingold in November, before somebody reminds Johnson of this nightmare-fuel ad that literally left Yr Doktor Zoom too terrified to watch TV alone for several months as a kid (seriously, don't watch this with a kid in the room):

[HuffPo / Popular Science]

Doktor Zoom

Doktor Zoom's real name is Marty Kelley, and he lives in the wilds of Boise, Idaho. He is not a medical doctor, but does have a real PhD in Rhetoric. You should definitely donate some money to this little mommyblog where he has finally found acceptance and cat pictures. He is on maternity leave until 2033. Here is his Twitter, also. His quest to avoid prolixity is not going so great.

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Once upon a time... about ten years ago, a group of entirely ridiculous men burst onto the scene wearing stupid hats and telling men that wearing stupid hats and telling men that walking up to women in bars and insulting ("negging") them would get them laid. This did not last long, as women also had televisions and computers and were completely aware of these tricks as well, so when some ass came up to us in a bar and said "Hey, nice nails, are they real?" we would laugh and laugh and loudly announce "Oh my god, this guy just tried to neg me! Can you believe that shit? HEY EVERYONE, THIS GUY JUST TRIED TO NEG ME!" and then refer to him as "Mystery" the whole night.

Most of the men who tried that shit only did so a few times before realizing that it wasn't going to work, and thus moved on to other things. Perhaps things that did not involve furry hats and coming off as a huge creep. We may never know, because I would assume that those who tried it are now extremely embarrassed and would never, ever admit to this to us.

Still, there were a few men willing to eat that shit up, as well as some grifters willing to take advantage of that. Said grifters tended to be extremely misogynistic and seemed more like they were teaching men how to be as despised by women as they were than teaching them how to actually be liked by women.

Some of them, like Roosh V, a creepy weirdo who actually does live in his mom's basement, actively encouraged men to rape women who were intoxicated to the point of being obviously unable to consent.

However, even that branch of the PUA tree is wilting away. Many "self-help" style PUA forums like Nextasf and RSDnation are shutting down or have already shut down. In March, Chateau Heartiste, a batshit crazy PUA turned White Nationalist/Alt-Right blog was shut down by Wordpress. This week, rape advocate Roosh V (whom you may recall once called yours truly a "Wonkette typist/clown face, would not bang") announced that he was renouncing his PUA ways and devoting himself to Jesus. He explained to the forum he manages that he would no longer be allowing anyone to discuss premarital "fornication."

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'Baby Geniuses' star Jon Voight took to Twitter early this morning to proclaim his undying love for Donald Trump, probably because there is no one left in his life who will listen to him talk about this, or anything else, in person. In this video rant, Voight encouraged members of the Republican Party, whom he apparently thinks are the only real citizens of the United States, to stand by Donald Trump and "acknowledge the truth" that he is the best President since Abraham Lincoln.


Part ONE:

People of the Republican Party, I know you will agree with me when I say our president has our utmost respect and our love. This job is not easy. For he's battling the left and their absurd words of destruction. I've said this once and I'll say this again. That our nation has been built on the solid ground from our forefathers, and there is a moral code of duty that has been passed on from President Lincoln. I'm here today to acknowledge the truth, and I'm here today to tell you my fellow Americans that our country…

Oh no, not our absurd words of destruction!

Part DEUX:

is stronger, safer, and with more jobs because our President has made his every move correct. Don't be fooled by the political left, because we are the people of this nation that is witnessing triumph. So let us stand with our president. Let us stand up for this truth, that President Trump is the greatest president since President Lincoln.

Does Jon Voight not know there have been... other presidents? Can he name them? Because really, it does not sound like it. Does he also not know that a very big chunk of the Republican Party actually does not care very much for Abraham Lincoln? Namely those defenders of Confederate statues that Trump called "very fine people?" Also, did he intentionally diss their beloved Ronald Reagan?

Who can know? Who can even tell what he is trying to say or why he is trying to say it. He doesn't appear to have tweeted much since 2016, so I'm guessing whoever's job it was to keep him from tanking his career quit. Either that... or after filming the seventh season of Ray Donovan, he found out it's going to be canceled or his character is getting killed off or something and he is now free to be a jackass? I don't know, I haven't watched the show, although my parents are very into it and mad that I haven't watched it. Literally all I know about it is that it has something to do with Boston, because they keep mentioning that to me like it's a selling point.

It seems useless at this point to note that the people who scream their faces off about how bad it is for Hollywood celebs to support liberal causes, and how they should keep their politics to themselves, etc. etc. make a way bigger deal than normal people do whenever a Big Time Hollywood Celebrity like Jon Voight or, uh, Scott Baio, supports their cause. Mostly because they're the only ones who have elected a reality TV star and the star of Bedtime for Bonzo (who by the way, also once practically ruined a perfectly good Bette Davis movie with his bad acting. Which is not to say that Dark Victory is not fantastic and probably the best thing to watch if you want to sob your face off, but he was very bad in it.) to run the country.

But we might as well do that anyway, because it actually never stops being funny.

[Jon Voight Twitter]

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